This Privacy Policy describes how Chris Andrews trading as Leadwow ("we," "us," "our") collects, uses, stores and discloses your personal information when you interact with us through leadwow.com.au (the "Site"), our services, our ads, or any other channel.
We are committed to handling your personal information in line with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth).
1. What information we collect
We may collect the following personal information from you:
- Your name, business name, email address and phone number;
- The service area, suburbs or geographic territory in which you operate;
- The industry your business is in and information about your business (website, services offered, business goals);
- Any messages, enquiries or qualification answers you submit through our forms;
- Technical data such as IP address, device type, browser, referring URL, pages viewed and other analytics data collected via cookies and tracking pixels (see Section 5).
2. How we collect it
We collect personal information directly from you when you:
- Submit our territory check / qualification form on the Site;
- Send us a message through our contact form, email or phone;
- Book a strategy or gameplan call through our scheduling system;
- Subscribe to or receive marketing communications from us.
We also collect information automatically through cookies, analytics tools and advertising pixels operated by us or our advertising partners.
3. Why we use your information
We use your personal information to:
- Assess whether your business is a fit for our service and whether your territory is available;
- Respond to enquiries and provide proposals;
- Deliver and manage our lead-generation service (including running Meta Ads on your behalf and operating your AI Employee);
- Communicate with you about your account, including updates, performance and billing;
- Send marketing communications about our services, offers and content (you can opt out at any time);
- Improve the Site, our ads, our offers and the overall user experience;
- Comply with our legal obligations.
4. Who we share your information with
We do not sell your personal information. We may share it with:
- Service providers who help us operate our business — including email/SMS platforms, CRM, scheduling, hosting and analytics providers — solely to the extent needed to deliver our services to you;
- Advertising platforms such as Meta (Facebook/Instagram) and Google, to deliver, measure and optimise advertising;
- Government bodies or regulators where required by law;
- Professional advisors such as accountants and lawyers, where reasonably necessary.
5. Cookies and tracking technologies
Our Site uses cookies and similar technologies (including the Meta Pixel and Google Analytics / Google Tag Manager) to understand site usage, measure ad performance and improve our marketing. You can disable cookies in your browser settings, but some parts of the Site may not function as intended.
6. SMS & email communications
If you opt in to SMS or email communications, you agree to receive transactional and promotional messages from us. Message frequency varies. Message and data rates may apply. You can reply STOP to unsubscribe from SMS, or use the unsubscribe link in any email.
7. Storage and security
We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification or disclosure. Information is stored on secure servers operated by trusted service providers, some of which may be located outside Australia. By submitting personal information you consent to that transfer.
8. Accessing or correcting your information
You can request access to, correction of, or deletion of the personal information we hold about you by emailing us at chris@leadwow.com.au. We will respond within a reasonable period.
9. Complaints
If you believe we have breached your privacy, please contact us first so we can try to resolve it. If you remain unsatisfied, you may contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
10. Changes to this policy
We may update this Privacy Policy from time to time. The latest version will always be available on this page with the "Last updated" date.
11. Contact us
Leadwow · Chris Andrews
Suite 188, 102/14-16 Yarra St
South Yarra VIC 3141, Australia
Email: chris@leadwow.com.au