A specialist Australian system for concrete laying businesses. Meta campaigns targeting homeowners planning new driveways, slabs, paths and exposed aggregate — a trust-building landing page that filters tyre-kickers — and 60-second SMS follow-up from Leo that books the measure-and-quote before your competitor returns the call.
How It Works
How Leadwow Generates Concrete Laying Enquiries
A three-step lead engine that runs while your crew is pouring. Meta ads pull in homeowners planning new concrete. A dedicated landing page turns clicks into quote-ready enquiries. Instant SMS + WhatsApp follow-up qualifies them — no templates, no overseas call centres.
SC
Solidline Concreting
Sponsored ·
Old cracked driveway? Get a brand-new exposed aggregate driveway — free measure & quote this week.
0:31
solidlineconcreting.com.au
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new concreting enquiries
01Meta Ads Run
Meta puts your concreting offer in front of homeowners ready to pour.
Done-for-you Facebook and Instagram campaigns targeting Australian homeowners the moment they start planning a new driveway, slab or path. Every ad is service-specific — no boilerplate — and every dollar goes into your own Meta ad account so you own the data, pixel and audience.
Service-specific creatives for driveways, slabs, paths & exposed aggregate
Local audience targeting locked to your service area
Offers built around free measure-and-quote visits
Weekly optimisation on cost per lead + booking rate
The right homeowners, the right offer, the right time.
solidlineconcreting.com.au/driveways
SCSolidline Concreting
ServicesReviewsCall 0400 000 000
Free Measure & Quote
New driveway? Poured right, first time.
5.0 · 164 reviews
Fully Insured
10-Yr Warranty
Driveways, house slabs, paths & patios
Plain, coloured & exposed aggregate finishes
Written quote on site — no surprises
Your suburb / postcode
Best mobile to reach you
Book My Free Quote
“Ripped out the old driveway and poured a new exposed aggregate one in three days. Looks unreal.”
— Daniel P., verified customer
02High-Converting Landing Page
A dedicated landing page — because better traffic means better concrete jobs.
Every Meta click lands on a dedicated concrete laying page — not a homepage — designed to filter tyre-kickers and convert genuine buyers: real photos of driveways and slabs you’ve poured, five-star Google proof above the fold, warranty and insurance trust signals, and a mobile-first form that only asks for what you need to quote.
Dedicated concrete laying page — the ad click, offer and page all match
Five-star Google reviews and trust signals above the fold
Short, mobile-first form — suburb, mobile, job type, one-tap submit
Written in your brand voice, not a template
Right ad + right landing page = fewer time-wasters, more real jobs.
9:145G
Le
Leo · Solidline Concreting
online
Looking for a quote on a new driveway, the old one is cracked everywhere.
9:12
Hi — Leo from Solidline. Thanks for reaching out! Whereabouts are you, and roughly how big is the driveway?
9:13
Kellyville 2155. Double driveway, about 60m2. Keen on exposed aggregate
9:13
Perfect. Booking a measure-and-quote for Tues 7:30am — we’ll bring aggregate samples too ✅
9:14
Message
4:475G
Le
Leo · Solidline Concreting
iMessage
Need a slab for a new shed out the back. Can you help?
Absolutely. What size is the shed, and is there easy access for a concrete truck?
6x4m Colorbond shed. Side access is about 3m wide.
Great — that works. Booked a site visit Thurs 3pm to measure up and quote ✅
iMessage
03Leo Reaches Out
Follow-up in under 60 seconds — on their phone, in your voice.
The moment the landing-page form is submitted, Leo texts the homeowner on SMS or WhatsApp — introduces your business, asks the qualifying questions that matter (job type, size, access, finish, timeframe), and holds the conversation while your crew is pouring. By the time you call them back, the lead is already warm.
Captures suburb, timeframe and job scope before your call
Hands over context to your team — not just a phone number
Qualified enquiries so you quote with the right price, first time.
Who We Work With
Built for Established Concreting Businesses
Established Australian concreters laying driveways, slabs, paths and exposed aggregate.
Ready to call back new enquiries within business hours
Real capacity for extra driveways, slabs or paths
Willing to quote and follow up every genuine enquiry
A defined service area (city, region or radius)
An established Aussie business — not a start-up or side hustle
Quick answers
Leads for concreters, answered.
How do concreters get more leads?
By putting real finished jobs in front of local homeowners before they start ringing around. Leadwow runs Facebook and Instagram ads, plus Google Search where it makes sense, targeted to your suburbs for jobs like new driveways, exposed aggregate, slabs and paths. A dedicated landing page captures each enquiry, and Leo, our AI assistant, texts every lead within 60 seconds so you get booked quotes, not cold forms.
How much does lead generation cost for concreters?
Most businesses start with about $30–$50 a day in ad spend on Meta (roughly $900–$1,500 a month), paid directly to Meta from your own ad account. Leadwow’s management fee is separate and month-to-month, with no lock-in. We quote it on a free strategy call.
How fast can a concreting business get leads?
Campaigns usually go live within a few weeks of kick-off, once your ads and landing page are signed off. After launch, Meta Ads typically start producing leads within 4–5 days, and every enquiry gets a text from Leo within 60 seconds.
Frequently Asked Questions
We plan, build and manage targeted Facebook and Instagram campaigns that reach homeowners the moment they start planning new concrete. New enquiries are followed up in seconds, qualified, and handed to your team ready to book a measure-and-quote.
Meta campaigns for new driveways, house and shed slabs, paths and patios, and exposed aggregate or coloured finishes. We can tilt the mix toward whichever job type delivers the best margin for your business.
No. We plan the launch around a sensible test budget, build the campaigns, landing page and follow-up system, then optimise based on real performance in your service area over the first few weeks.
Timelines depend on how quickly we get your business info, photos and Meta access signed off — campaigns typically go live within a few weeks of kick-off once everything is approved on your end.
We suggest a minimum of about $30/day to give the campaign room to learn. Your ad spend is always your own, billed directly by Meta and separate from our fee. We help you tune it to your area and how many leads your team can handle.
No. Leadwow operates month-to-month, with each paid month treated as the agreed service period. You are not locked into a long-term contract.
No setup fees. No lock-in.Month-to-month · Cancel anytime