The complete demolition lead system
A specialist Australian system for demolition businesses. Meta campaigns targeting homeowners and builders planning strip-outs, partial and full residential demolition — a trust-building landing page that filters tyre-kickers — and 60-second SMS follow-up from Leo that books the site visit before your competitor returns the call.
Three Demolition Verticals
We build and manage Meta ad campaigns around the three demolition verticals that consistently deliver quote-ready enquiries for Australian demolition businesses.
Interior soft-strip work — kitchens, bathrooms, floor coverings, walls, ceilings and fittings, plus asbestos-safe removal and disposal built into the same job. High-margin fit-out prep work with a steady pipeline of homeowners and builders.
Full and partial residential demolitions — house pull-downs, dual-occ knockdowns, sheds, garages and outbuildings. High-ticket jobs for developers, homeowners planning a rebuild and property investors.
Site preparation for new builds, extensions and dual-occ — concrete removal for driveways, slabs and pool surrounds, plus site strip and haul-away. Quick-turn jobs that keep the crew busy between larger demolitions.
Dedicated SEO subpages for each vertical are on the way — strip-outs, demolition and site clearing will each get their own long-form pages.
How It Works
A four-step lead engine that runs while you’re on a job. Meta ads pull the right homeowners and builders in. A dedicated landing page turns clicks into quote-ready enquiries. Instant SMS + WhatsApp follow-up qualifies them. Callback slots land straight in your calendar — no templates, no overseas call centres.
Done-for-you Facebook and Instagram campaigns targeting Australian homeowners, small builders and developers the moment they start looking for a strip-out, demolition or site clearing job. Every ad is service-specific — no boilerplate — and every dollar goes into your Meta ad account so you own the data, the pixel and the audience for the long run.
“Booked our kitchen strip-out same week. Quick, tidy, and priced better than the other three quotes we got.”
— Ben P., verified customer
This is where cheap ad clicks become quote-ready enquiries. Every Meta click lands on a dedicated demolition page — not a homepage — designed to filter tyre-kickers and convert genuine homeowners and builders: real before/after photos of your work, five-star Google proof above the fold, licensed and EPA-compliant signals, and a mobile-first form that only asks for what your team actually needs to quote.
The moment the landing-page form is submitted, Leo texts the homeowner on SMS or WhatsApp — introduces your business, asks the qualifying questions that matter (service, property age, size, access, asbestos concerns, timeframe), and holds the conversation while your team is on a job. By the time you call them back, the lead is already warm.
Once the enquiry is qualified and a time is confirmed, a callback slot lands directly in your calendar — with the property address, contact details and a short summary of the demolition scope so your team can pick up the phone with a price ready.
A residential asbestos-removal campaign managed by Leadwow generated 68 enquiries for a Perth demolition and asbestos removal business between 1 June and 9 September 2026.
The campaign generated 68 residential asbestos-removal enquiries for a Perth Hazmat business, with Leadwow managing the advertising and enquiry-generation system.
“We own a hazardous materials removal business and Chris and his team have been instrumental in helping to grow our business. We found real traction with asbestos-removal campaigns and mould-remediation campaigns. At one point I got 11 asbestos-removal leads in 24 hours. Highly recommend!”
Meta-reported campaign results. Results vary according to location, service, offer, advertising budget and lead follow-up. Enquiries do not represent confirmed asbestos findings or guaranteed jobs.
Who We Work With
Leadwow works with established Australian demolition contractors that have the licences, insurance, gear, capacity and systems required to quote, complete and follow up the work being advertised.
If you’re just getting started, still stocking up on gear, or not quite ready for more work — Leadwow isn’t the right fit yet. Come back when you are.
Quick answers
By putting real finished jobs in front of local homeowners before they start ringing around. Leadwow runs Facebook and Instagram ads, plus Google Search where it makes sense, targeted to your suburbs for jobs like internal strip-outs and partial or full residential demolitions. A dedicated landing page captures each enquiry, and Leo, our AI assistant, texts every lead within 60 seconds so you get booked quotes, not cold forms.
Most businesses start with about $30–$50 a day in ad spend on Meta (roughly $900–$1,500 a month), paid directly to Meta from your own ad account. Leadwow’s management fee is separate and month-to-month, with no lock-in. We quote it on a free strategy call.
Campaigns usually go live within a few weeks of kick-off, once your ads and landing page are signed off. After launch, Meta Ads typically start producing leads within 4–5 days, and every enquiry gets a text from Leo within 60 seconds.
