Epoxy & Concrete Resurfacing Marketing Australia | Leadwow

Epoxy Flooring & Concrete Resurfacing Marketing

More jobs.

We run Google Ads, Meta Ads, SEO and lead follow-up for specialist floor and concrete businesses.

5/5 Star Google Reviews

No setup fees. No lock-in. Cancel anytime.

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Marketing for your trade

Epoxy Flooring Marketing

Garage floors, commercial and industrial coatings, driveways. Ads and SEO that bring in enquiries from people ready to book.

See epoxy flooring marketing →

Concrete Resurfacing Marketing

Driveways, patios and pool surrounds. Before-and-after creative and local search that fills your diary with resurfacing jobs.

See concrete resurfacing marketing →

How It Works

How Leadwow Generates Concreting Enquiries

A four-step lead engine that runs while you’re on the tools. Meta ads pull in homeowners actively planning concrete resurfacing work — driveways, pool surrounds, patios and paths. A dedicated landing page turns clicks into quote-ready enquiries. Instant SMS + WhatsApp follow-up qualifies them. Callback slots land straight in your calendar — no templates, no overseas call centres.

LES
Local Exterior Solutions
Sponsored
Tired driveway or patio? We’ll resurface your concrete this month — free on-site quote.
0:32
localexteriorsolutions.com.au
Get your free driveway quote
1.2K
94 comments · 27 shares
Today
3
new resurfacing leads
01Meta Ads Run

Meta puts your offer in front of homeowners and builders ready to spend.

Done-for-you Facebook and Instagram campaigns targeting Australian homeowners the moment they start looking to resurface a driveway, pool surround or patio — plus B2B campaigns to builders who need a trusted concreting partner on their books. Every ad is service-specific — no boilerplate — and every dollar goes into your Meta ad account so you own the data, pixel and audience.

  • Service-specific creatives for resurfacing, driveways, pool surrounds & patios
  • Local audience targeting locked to your service area
  • Direct-to-homeowner campaigns matched to your service area
  • Weekly optimisation on cost per lead + booking rate
The right people, the right offer, the right time.
localexteriorsolutions.com.au/resurfacing
LESLocal Exterior Solutions
ServicesGalleryCall 0400 000 000
Free Quote · This Month
Tired driveway?
We’ll resurface it this month.
5.0 · 146 reviews
Licensed & Insured
7-Day Site Visit
Decorative & spray-on overlays for driveways, patios & pool surrounds
Long-lasting finish over existing concrete — no dig-up
Free on-site quote with a written price
Your suburb / postcode
Best mobile to reach you
Get My Free Quote

“They booked a site visit for the next day, quoted on the spot and had our driveway looking brand new by the weekend.”

— James P., verified customer

02High-Converting Landing Page

A dedicated landing page — because better traffic means better leads.

This is where cheap ad clicks become quote-ready enquiries. Every Meta click lands on a dedicated resurfacing-specific landing page — not a homepage — designed to filter tyre-kickers and convert genuine buyers: real before/after shots of your resurfacing work, five-star Google proof above the fold, and a mobile-first form that only asks for what your team actually needs to quote.

  • Dedicated resurfacing landing page — the ad click, offer and page all match
  • Five-star Google reviews and trust signals above the fold
  • Short, mobile-first form — suburb, mobile, one-tap submit
  • Written in your brand voice, not a template
Right ad + right landing page = fewer time-wasters, more real jobs.
2:415G
Le
Leo · Local Exterior Solutions
online
Hey — driveway needs resurfacing. Double garage entry in Terrigal
2:39
Hi — Leo here from Local Exterior Solutions. Thanks for reaching out. Roughly how big is the driveway, and is the existing concrete cracked or just tired?
2:40
About 6x8m, a few hairline cracks but mostly just faded
2:40
All good. Booking you a site visit for Thursday 9am so we can measure up and price it on the spot ✅
2:41
Message
6:225G
Le
Leo · Local Exterior Solutions
iMessage
Looking to redo the concrete around our pool. It’s stained and slippery.
Totally doable. Roughly how big is the pool surround, and whereabouts are you based?
Wamberal 2260. About 55sqm around the pool and side path.
Got it. Booking you a site visit for Sat 11am to walk the area and confirm the quote ✅
iMessage
03Leo Reaches Out

Follow-up in under 60 seconds — on their phone, in your voice.

The moment the landing-page form is submitted, Leo texts the homeowner or builder on SMS or WhatsApp — introduces your business, asks the qualifying questions that matter (surface size, condition, location, timeframe, builder or homeowner), and holds the conversation while your team is on the tools. By the time you call them back, the lead is already warm.

  • Follows up new enquiries within seconds, 24/7
  • Asks resurfacing-specific questions (surface size, condition, location)
  • Captures suburb, surface size, condition and timeframe before your call
  • Hands over context to your team — not just a phone number
Suitable enquiries are qualified so your team quotes with the right price, first time.
This Week
February 2026
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Callback · Driveway Resurface
Aisha R. · Northcote 3070
On-Site Quote · Driveway
David F. · Coburg 3058
Callback · Pool Surround
John S. · Preston 3072
Callback · Patio Resurface
Peter M. · Thornbury
On-Site Quote · Pool Surround
Sarah T. · Bentleigh 3204
Callback · Driveway
Ravi B. · Kew
Callback · Patio
Tran V. · Footscray
On-Site Quote · Driveway
Priya K. · Camberwell
Resurfacing Job
Marco L. · Reservoir 3073
Callback · Pool Surround
Karen B. · Essendon
10 callbacks & site quotes this week
Driveway Pool Surround Patio
04Callback Slot Booked

You quote. We handle everything before.

Once the enquiry is qualified and a time is confirmed, a callback or site-visit slot lands directly in your calendar — with the property address, contact details and a short summary of what they want done so your team can turn up ready to price it.

  • Live-syncs to your Google / Outlook calendar
  • Sends the address, contact + service summary
  • Auto-confirms with the customer and sends reminders
  • Cold enquiries are nurtured until they book or opt out
You focus on quoting and winning the job while Leo handles the initial follow-up.

Real Concreting Campaign

Real Concreting Campaign Results

Michael, a concrete resurfacing business on the Central Coast, is currently generating concreting enquiries via Leadwow-managed Meta campaigns at $12.45 – $18.25 per lead, including Meta ad spend and landing page management.

adsmanager.facebook.com
Meta Ads Manager

Ad sets

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Active ads
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Actions
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Campaigns1 selected×
Ad sets for 1 Campaign
Ad set↑↓
Results↑↓
Reach↑↓
Cost per result↑↓
Amount spent↑↓
Ends↑↓
Concrete Resurfacing – Central Coast
43
Leads
12,410
$12.45
Per Lead
$535.35
Ongoing
Driveway Resurfacing – Central Coast
21
Leads
8,650
$18.25
Per Lead
$383.25
Ongoing
Results from 2 ad sets
64
Leads
21,060
$14.35
Per Lead
$918.60
Total Spent
1 Jul 2025 – Ongoing
Meta Ads Manager · Resurfacing ad sets1 Jul 2025 – Ongoing
Cost per lead
$12.45
Best-performing week
Cost per lead
$18.25
Blended average

Live ad sets covering Concrete Resurfacing — driveways, pool surrounds and patios — running to homeowners across the Central Coast.

MS
Michael Stallion
Local Guide · 55 reviews · 5 photos
Verified Google Review

“I’ve been working with Chris for over a year managing and designing meta ads for my exterior solutions business. Chris has been the best company I’ve dealt with and I’ve tried several. Nothing is too hard and we’ve worked together as a team to get amazing results. He’s gone over and above for me and well worth every cent. I really can’t praise his service enough!!”

Want results like this in your service area?

Answer 5 quick questions to see if your business qualifies for the Leadwow system.

Real client campaign data — Central Coast NSW concrete resurfacing business. Cost-per-lead figures include Meta ad spend and landing page management. Results vary according to location, service, offer, advertising budget and follow-up capacity. Enquiries do not represent confirmed jobs.

Who We Work With

Built for Established Concrete Resurfacing Businesses

Established Australian concrete resurfacing businesses.

  • Ready to call back new enquiries within business hours
  • Real capacity for extra resurfacing jobs
  • Willing to quote and follow up every genuine enquiry
  • A defined service area (city, region or radius)
  • An established Aussie business — not a start-up or side hustle

Quick answers

Leads for concrete resurfacing businesses, answered.

How do concrete resurfacing businesses get more leads?

By putting real finished jobs in front of local homeowners before they start ringing around. Leadwow runs Facebook and Instagram ads, plus Google Search where it makes sense, targeted to your suburbs for jobs like driveway resurfacing, sealing and pool surrounds. A dedicated landing page captures each enquiry, and Leo, our AI assistant, texts every lead within 60 seconds so you get booked quotes, not cold forms.

How much does lead generation cost for concrete resurfacing businesses?

Most businesses start with about $30–$50 a day in ad spend on Meta (roughly $900–$1,500 a month), paid directly to Meta from your own ad account. Leadwow’s management fee is separate and month-to-month, with no lock-in. We quote it on a free strategy call.

How fast can a concrete resurfacing business get leads?

Campaigns usually go live within a few weeks of kick-off, once your ads and landing page are signed off. After launch, Meta Ads typically start producing leads within 4–5 days, and every enquiry gets a text from Leo within 60 seconds.

Frequently Asked Questions

  • On this side of Leadwow we focus on epoxy flooring and concrete resurfacing businesses. That means we’re not guessing when we build your campaigns — we already know the creative, audiences and landing page copy that get homeowners and businesses to enquire.
  • All three, plus the landing page and 60-second follow-up from Leo to convert whatever channel brings the lead in. The right mix depends on your budget and how fast you want results: Google Ads captures people already searching, Meta Ads creates new demand from people who aren’t searching yet, and SEO builds a channel that keeps paying off without ongoing ad spend.
  • Meta Ads typically start generating leads within 4–5 days of going live while the algorithm finds its audience. Every lead hears from Leo within 60 seconds, so you’re talking to warm, qualified people almost immediately. Most clients have a steady pipeline running within two weeks.
  • We recommend a minimum of $50–$70/day on Meta to give the algorithm enough data to optimise — roughly $1,500–$2,100/month in ad spend, paid directly to Meta from your own ad account. Google Ads budgets are usually higher due to per-click costs; we’ll give you a specific number for your market. Our management fee is separate.
  • Yes. We run campaigns for flooring and concrete businesses Australia-wide — Sydney, Melbourne, Brisbane, Perth, Adelaide, the Gold Coast and regional areas. Wherever you operate, we target your specific suburbs and surrounding areas.
  • The moment someone enquires, Leo texts them within 60 seconds — before they’ve even put their phone down. From there Leo has a real back-and-forth conversation, asking the questions you’d normally ask on the phone (job type, location, timeframe, budget), so by the time it reaches you it’s a qualified lead ready to book.
  • No lock-in. Leadwow works month-to-month — we’d rather earn your business every month than trap you in a contract.

Let’s talk

Ready to grow your business?

Book a free 20-minute strategy call. No obligation — we’ll show you exactly what’s possible in your market.